Understand the following little definition. The conversion rate of your website is based upon the amount of visitors that do what you want them to do.
For most small companies, the number one goal of their website is to sell a product or service. So, if we change this goal, your website conversion rate now can be calculated as the … Read More
One of the largest errors that a lot of companies make is thinking that more traffic will result in more profits. It is simple mistake that is not that hard to see. Besides, just because someone goes to the mall, it does not mean that they will buy anything.
The same principle can be applied when it comes to website … Read More
When it comes to SEO, most people think that it takes too long to see any positive results. You might be able to get a lot of traffic with pay per click advertising but, SEO has a lot more return on investment. Unfortunately, it takes a long time to see it.
A lot of clients will ask their employed SEO … Read More
While there are a lot of online business owners who believe that there is no way for them to track their SEO campaign ROI, there’s actually a vast array of online analytics software available. These do an excellent job of helping online business owners to track the ROI on their SEO campaigns
In the past, online business owners tracked their … Read More
As everyone knows, Googles quest for SEO quality has frightened even the most experienced SEOs from using tactics that were acceptable in the past. These included low quality link building schemes to poor content on websites. While these tactics and others used to be commonplace on websites, now, no one wants to openly try these unless they want to get … Read More
Unlike the old adage that tells us the customer is king and business owners must become contortionists catering to every whim of the client, there are rare occasions when it is possible to get customers to work to our advantage.
Today’s blog post is centered on customer referrals. Believe me when I say that there is a wrong and right … Read More
If you were to perform a Google search on the keyword “SEO Company” for the companies within your region, you would probably receive a couple of pages of search results. The search results would have a range of freelance contractors all the way up to the most reputable big SEO companies. Trying to pick just one would be quite difficult … Read More
